No more outdated information: Modern solutions for dynamic communication systems

In today’s digital world, it is more important than ever to provide up-to-date and targeted information. Nevertheless, outdated information is still a common problem – both in analog and in many digital communication systems. Whether it’s a notice board in the entrance area, an information terminal in public areas or a digital reception desk in the company – outdated information can not only be embarrassing, it also causes misunderstandings and affects the trust of the target group. But how can this problem be effectively avoided? The solution lies in smart and dynamic information systems with the smartPerform software.

The challenge with analog and static systems

Many companies and organizations still rely on analogue or permanently installed systems to manage their communication with employees, guests and customers. Whether it’s the classic notice board in the break room or digital displays that only show static content – the problem often remains the same: Information quickly becomes outdated.

An outdated canteen menu, out-of-date announcements or expired job advertisements on an information terminal not only leave a bad impression, but also mean additional work. This is because maintaining these systems is often time-consuming and requires manual updates by employees. In addition, such solutions are not very flexible and are often tied to a specific location or workstation. In short: they are no longer up to date.

The smart alternative: smartPerform

Always up-to-date information – two ways to maintain

Once the interface has been designed according to the individual CI specifications, smartPerform offers two practical ways to update the content quickly and easily:

1. Local PC with fixed folder structure
   The interface can be linked to a fixed folder structure on a local PC. The content (images, videos, PDFs, etc.) is simply stored in the corresponding folders. To make an update, the files simply need to be exchanged in the correct folder. The advantage: every employee can operate the system without any prior technical knowledge by simply loading the new files into the specified folder.
2. smartCMS – flexibility through browser-based administration
   Maintenance via the browser-based smartCMS is even easier and more flexible. The advantage: you are not tied to a fixed workstation, but can access the system via any end device – simply with the smartCMS URL and a login. Administrators can also add several users, assign access rights and easily exchange content such as images, videos, announcements or job advertisements. Particularly practical: content can be scheduled and planned in advance. For example, announcements can be scheduled in advance and automatically displayed at the desired time. The integrated statistics function also shows which content has been viewed and how often, so you can keep a close eye on the effectiveness of your communication.

The advantages for your communication

With smartPerform software, outdated information is a thing of the past. The advantages are obvious:

• Timeliness and flexibility: you can update your content at any time and from anywhere, without being tied to fixed locations or complicated software.
• Less effort for employees: instead of laboriously printing posters or manually updating screens, maintenance is quick and easy using drag & drop.
• Targeted communication: the ability to time content and evaluate statistics means you can tailor your communication precisely to the needs of your target group.

Conclusion:

In today’s world, the challenge of outdated information is no longer a problem that you have to put up with. With smartPerform software, you can create a flexible, dynamic and future-proof solution that efficiently supports your communication strategy. Whether via a local PC or the smart smartCMS – the maintenance of your content is simplified, while your information always remains up-to-date and appealing.

In this way, you not only ensure a professional appearance, but also create a targeted and effective information platform that appeals to your target group and takes the pressure off your employees. With smartPerform you are always one step ahead.